
Victoria – Apple Inc’s legal team have set their sights on a small tech school on Vancouver Island,
The computer giant has threatened to prosecute, alleging that the logos of both companies are too similar.
The Victoria School of Business and Technology denies any link between the two logos – both in the shape of an apple – and promised to fight to keep its logo.
“We are completely shocked,” said Dieter Gerhard, president of the school speaking to CTV News. “Here’s the bigger guy Goliath really coming down on little guy David.”
The logo used by Apple for some thirty years is recognizable around the world and shows a “bite” rounded cut on the right.
The apple logo in the School of Victoria has been used for three years. However, Gerhard stresses that its design incorporates a mountain and the logo “VSBT”, and has three bumps on top instead of two. Also, there is no bite on the schools logo.
“Are we now saying that nobody can now use Apple for anything?” said Gerhard.
“An apple is an apple and it should be in the public domain and be accessible to all, especially in our case where our logo has nothing to do with the trademark of Apple.”
Gerhard hopes that public support will force Apple to retreat. A poll on the website of the school has already collected over 1,000 responses, mostly in favor of the school.
In addition, VSBT is currently a major customer of Apple and a significant portion of its rooms are equipped with Macintosh computers.
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